Roma Norte district, the possibility of acquiring a house with a garden in the residential area of ​​San Jeronimo, in the south of the city, arises during the March 2020 confinement visually restrained, but stylish. Informative and pleasant to use, with an elegant aftertaste of a serious financial institution. Combined with elements of french typography and visually restrained.

Deffination of UX

Minimalism combined with elements of french typography and brutalism helped us to realize the site exactly as we imagined with the client at the beginning: visually restrained, but stylish. Informative and pleasant to use, with an elegant aftertaste of a serious financial institution.Combined with elements of french typography and visually restrained, but stylish. Informative and pleasant to use, with an elegant aftertaste of a serious financial institutional client, and close collaboration.

• Advantage
• Accomplished
• Marketplace startups
• SaaS startups

The basic idea was to find a balance between the thin, wispy sans-serif used to indicate a ‘futuristic‘ tone, and a bold, masculine font synonymous with ‘construction.

Sensivity

The basic idea was to find a balance between the thin, wispy sans-serif used to indicate a ‘futuristic‘ tone, and a bold, masculine font synonymous with ‘construction‘. We came up with something in the middle, leaning towards lighter-weighted fonts, but still with a hint of that blocky ‘construction’ vibe. We use Chaney for general display and when we want to drive attention to the content, and the technical and geometric Sora font for the body copy and paste overall hierachy.

In order to explain Impro’s key benefits at the Collision conference, we created a video presentation and adapted all their marketing and sales collateral to the new brand look and feel. We are currently working on the redesign of their old web application. Stay tuned to see the final results.

1. Quick Edit
2. Edit Category
3. Actions
4. Selection

Quick Edit

Quick edit is an immediate action performed on one category by clicking the Quick Edit link, under the category title. Quick edit is just an in-line edit box that allows you to change the name and the slug of a category.

Click Cancel to abandon your changes to this category, or Update to save them.

Edit Category

This screen is accessed by clicking on a category’s name in the table of categories or by selecting Edit from immediate actions. It works analogously to the Add New Category screen.

Actions

Actions describe the process to be performed on particular categories. There are two styles of actions that will be referred to as bulk actions and immediate actions. The following describes these actions:

Bulk actions:

These actions can be performed on one, or more categories, at one time, if those categories have been previously selected. Bulk actions are available, when appropriate, as choices in the Bulk Actions dropdown, above the table

Immediate actions

Apply